Case Analysis – Jetblue Airlines

Introduction JetBlue is the brain child of David Neeleman born in Sao Paulo, Brazil but raised in Salt Lake City, Utah. Since its inception in 1999 David Neeleman and JetBlue have based their business model on the premise of providing high-end customer service at low-end prices.(1) This business model has overall been successful for the airline in this highly competitive market. Despite the events on September 11, 2001, the day that changed air travel forever, JetBlue experienced 18 consecutive quarters of profit after that fatal day. (1) The strategy that David Neeleman and JetBlue infused in the business model of ???high-end customer service at low-end prices??? was a smaller but more productive workforce, automation of certain company processes, better use of available technology, and the decision to standardize their aircraft with new airplanes - the Airbus A320. The decision on a single model of plane would also help to reduce maintenance and training costs that are usually increased...
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Franz Ferdinand

? Emperor Franz Josef I had ruled over Austria Hungary for sixty-six years in 1914. He was eighty four at the time and had seen a great deal over the years of his rule. He cared solely about the preservation of his dynasty and legacy of the Austria Hungarian empire. Emperor Josef was left with very little family in his old age. In 1898, his wife Elizabeth of Bavaria was stabbed to death by an anarchist. More importantly he lacked a male heir after his only son and obvious successor committed suicide in 1889. No other males remained in Josef??™s immediate family. The very last hope for the survival of the family??™s rule was the emperor??™s nephew and Hapsburg Archduke of Austria, Francis Ferdinand. Franz Ferdinand was everything that his Uncle Franz Josef was not. While Franz Josef stood for bureaucracy and the upper class, Franz Ferdinand aimed to better the lives of minorities and looked to aid...
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Case Analysis of Ford

CASE ANALYSIS OF FORD??™S LINCOLN: THE REBRANDING STRAEGY * INTRODUCTION Ford motors have the history of providing excellent products ranging from small cars to luxurious brands to its customers Ford had secured 25% US automobile market in 1998. In the year 1999 and onwards its market shares where drooped from 25% to 14%. The company was at the verge of collapse. High dept, failed market image operation cost were the some of the issues ford motor was facing. Ford related its market failure with the increase in price of fuel and weak US economy. There were different reviews from other experts like they were not focusing on market trend and consumer preference. They were focusing only on product line and they have increase the operation cost and they lacked communication with the customers and appropriate market research. * COMPETITOR ANALYSIS General Motors have maintained the largest market share in United States. The company took few...
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Case Anylsis Elite Inc

| Elite Inc | Getting Back On Track | | FRH (Francesca Hughes) | 3/26/2011 | The case article entitled, ???Elite Inc,??? describes a successful public relations firm founded in Toronto, Ontario, in 1960. Elite has just acquired a new CEO who needs to help the company reestablish employee motivation and guide its CFO to perform better and complete tasks as assigned on time. The status of the company was examined in limited detail by the article and a number of problems were exposed. This paper is based on the information provided by the article and is divided into two sections. The first section discusses two reasons for the difficulties currently confronting Elite Inc. The second section offers suggestions that would allow Elite Inc to tackle the difficulties it now faces as it successfully changes. | Reasons Why Elite is Facing Difficulties The multitude of problems facing Elite can be traced to two causes. The difficulties began when the distinct corporate culture changed under...
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Franz Schubert

Romantic Composer ~ Franz Schubert Franz Schubert was a composer, more famous after his time. His father had introduced music to him at the age of five and his friends and family supported him along the way. Throughout his lifetime he wrote about 600 lieder, some solo piano music, operas, nine symphonies and more. Although his friends and family recognized and appreciated Schubert??™s compositions it was not widespread until many years after he died. Franz Schubert was born in Vienna, Austria on the last day of January, 1797. His father, Franz Florian was a schoolmaster on Himmelpfortgrund. He had five living siblings. While his father did not know many things about music he taught the basics of violin to his son when he was five. About a year later Schubert was enrolled at the school his father taught at. When he was seven he was given formal lessons under the instruction of Michael Holzer. When he was eleven he...
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Franz Schubert

Born on January 31, 1797, in Himmelpfortgrund, Austria, Franz Peter Schubert, the son of a schoolmaster, received a thorough musical education and won a scholarship to boarding school. Although he was never rich, the composers work gained recognition and popularity, noted for bridging classical and romantic composition. He died in 1828 in Vienna, Austria Franz Peter Schubert demonstrated an early gift for music. As a child, his talents included an ability to play the piano, violin and organ. He was also an excellent singer. Franz was the fourth surviving son of Franz Theodor Schubert, a schoolmaster, and his wife, Elisabeth, a homemaker. His family cultivated Schuberts love of music. His father and older brother, Ignaz, both instructed Schubert early in his musical life. Eventually, Schubert enrolled at the Stadtkonvikt, which trained young vocalists so they could one day sing at the chapel of the Imperial Court, and in 1808 he earned a scholarship that awarded him a...
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Case Cb Plc

Dear, Please find enclosed the replies to your queries. After discussing with my group I have realised there are few more important changes to be done and it has to be done fast.?  1. Answer to the part one requires inclusion of MV (mean variance) model in the portfolio explanation. A little bit of theoy and how deviated the current model is from the MV model is worth mentioning. (Very important to include as mentioned by my professor) ? ?  REPLY - As you might be knowing that building a MV model portfolio is a very tricky task which involves a greater level of information and statistics, which is absent from your given info. The theory part can be easily incorporated in the answer. But the main problem facing the practical model is the lack of info from your side like previous year returns, probability of thos returns happening again, Previous year asset classes, single asset risk classes etc. Also i...
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Fraud in Airlines

FRAUDULENT ACTIVITIES IN AIRLINES Osman A. OZERTAS Inspector/Turkish Airlines [email protected] ABSTARCT: Fraud is defined as ???any action, which deprives a carrier of the reveneu to which it is entitled, undertaken without the carrier??™s knowledge or consent.??? by IATA (International Air Trasportation Association) and the cost of fraud to the commercial aviation industry is estimated around 1,5 billion USD every year. This estimation comes from IATA Fraud Prevention Group??™s (FPSG) The Annual Fraud Loss Survey among airlines. Airline industry is a labor intensive service sector as much as capital intensive and mainly white collor workers are employed. In the industry computerized electronic systems are highly used. In order to produce an aviable seat for sales, there are many interconnected services gathered such as resevation, ticketing, operations, passenger traffic, handling of passenger, baggage and cargo, catering, maintenence (MRO), training, fuelling etc. While airlines render many of those services on their own, some of the services are outsourced. Besides some...
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Case Conceptualization Outline

Adlerian Case Conceptualization Additional Considerations One problem we have noted is that students tend to take the idea too literally that the five axes of the DSM-IV can be though of as corresponding to aspects of the Adlerian case conceptualization. If they try to apply this idea mechanically, they miss the philosophical assumptions underlying the approach of using Individual Psychology to formulate what is going on with a client (for example, that all behavior is purposeful, that a person acts in a unitary fashion to strive toward goals, and that the personality is self-constructed based on selective/subjective perception of experiences in life).. Len Sperry and Jon Carlson (two hard-core Adlerians) wrote a book that was published in 1993 called Psychopathology and Psychotherapy: from Diagnosis to Treatment. They have a section on relating diagnostic categories to an Adlerian conceptualization; and in it they made an important point; that the DSM system is based on a pathological model and a psychology of...
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Fraud Investigation

Internal Fraud Investigation Basics Fraud investigation is a methodology of resolving fraud allegations from inception to disposition. More specifically, fraud investigation involves: ??? Obtaining evidence and taking statements. ??? Writing reports. ??? Testifying to findings. ??? Assisting in the detection and prevention of fraud. Initiating a Fraud Investigation Frauds are discovered by any of several sources, including tips or complaints from someone, auditing procedures, or by luck. No matter how the initial indicator comes to light, the accumulation of the evidence to prove or disprove the allegation of fraud is substantially different from a routine audit. It is necessary to have counsel involved in, and in most cases, "directing" the investigation, at least as far as the legal aspects of the case are concerned. Evaluating Tips One formal study showed that about one-third of all internal investigations begin with a tip from a co-worker, manager, or other employee. Audits, on...
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